Picking a typeface, the right one, not just anyone can be a mare, but like the Lone Ranger on Silver Indra Kupferschmid came the the rescue with some thoughts on how to think outside the box. She is also responsible for the new font classifications, like the one the FontShuffle iPhone app I think. If there was one idea to take away it was “don't worry, people generally will read it anyway,” a thought that helps me sleep at night.
Photos on Flickr.
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